Guelph Storm

Driving Early Season Ticket Sales for the Guelph Storm

Cosmos Sports & Entertainment
October 3, 2024

About the Guelph Storm

The Guelph Storm are a major junior ice hockey team located in Guelph, Ontario, Canada. The Storm play in the Ontario Hockey League (OHL) which is part of the Canadian Hockey League (CHL) and has been a stepping stone and a huge developmental step for many current and past National Hockey League (NHL) players since their inaugural season in 1990-91.

The Challenge

The Guelph Storm aimed to increase their early-season group ticket sales, seeking a solution that didn’t involve hiring or training an inexperienced salesperson. They needed a partner capable of delivering results quickly and efficiently.

The Solution

Rather than bringing in new staff, the Guelph Storm partnered with Cosmos Sports & Entertainment to manage their group ticket sales efforts. With Cosmos’ expertise in ticketing strategies, they focused on driving early-season ticket purchases and expanding group sales.

The Results

Cosmos Sports exceeded expectations, delivering outstanding results for the Guelph Storm, including:

tickets sold

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Return on Investment (ROI)

0 %

"Our hockey club was looking to boost our group sales early in the season and we decided to give Cosmos Sports a try rather than hiring and training a new inexperienced sales person. They were an easy, turn-key sales team with solid results and we know we made the right decision for our organization."

Matt Newby

Vice President, Business Operations

If you’re interested in sports marketing, ticket sales, and event strategies, Cosmos Sports & Entertainment is here to guide you through every step of the process. Contact us today to explore opportunities or start your journey.