Want to Buy a Hockey Team? Here’s What You Need to Know

Cosmos Sports & Entertainment
June 9, 2025

Have you ever dreamed of owning your own hockey team? Whether you’re a lifelong fan, a sports entrepreneur, or an investor looking for your next big move, the chance to buy a hockey team is one of the most exciting (and complex) opportunities in the sports world.

In this blog post, we’ll explore how to buy a hockey team, what to expect during the process, and why now might be the right time to turn your passion for the game into ownership.

Why Buy a Hockey Team?

The decision to buy a hockey team is about more than just business—it’s about becoming part of a legacy. Hockey franchises, from junior teams to professional leagues like the NHL, offer a unique combination of community impact, brand visibility, and financial opportunity.

Some reasons to consider team ownership:

  • Community Influence: Own a team that rallies local fans and inspires the next generation of athletes.

  • Brand Power: Hockey teams come with built-in fan bases, social media followings, and sponsorship appeal.

  • Revenue Potential: From ticket sales and merchandise to streaming rights and corporate partnerships, the income sources are diverse.

Levels of Hockey Ownership

Before you buy a hockey team, it’s important to understand the different types of leagues and ownership models:

1. NHL Teams

Buying into the NHL is the most prestigious—and expensive—path. Franchise values are now in the hundreds of millions (or more), and ownership often requires league approval and extensive financial scrutiny.

2. Junior and Minor League Teams

These include leagues like the OHL (Ontario Hockey League), WHL, ECHL, and AHL. They’re more accessible financially and offer meaningful community engagement and developmental influence.

3. Independent or Amateur Leagues

These teams can be purchased for much less and often come with opportunities to grow or rebrand a local team.

Steps to Buy a Hockey Team

If you’re serious about becoming an owner, here’s a simplified roadmap to guide you:

  1. Define Your Goals
    Do you want to grow a business, give back to your community, or build a sports empire?

  2. Research the Market
    Identify which teams or leagues align with your budget, location preference, and vision.

  3. Hire the Right Advisors
    You’ll need legal, financial, and sports business experts to help with valuations, negotiations, and due diligence.

  4. Negotiate the Deal
    Buying a hockey team involves purchasing not just the team, but often the arena lease, naming rights, and operational assets.

  5. Get League Approval
    Most leagues, especially major ones, require a thorough vetting process before finalizing any sale.

  6. Build a Winning Team (On and Off the Ice)
    Once you’re in, it’s time to hire top-tier coaches, managers, and marketing staff to build a team that wins games and hearts.

Is Buying a Hockey Team Worth It?

Owning a team isn’t just about the money—it’s about identity. It’s a passion project that requires commitment, vision, and long-term strategy. But if done right, owning a hockey team can be deeply rewarding—financially, emotionally, and culturally.

Ready to Buy a Hockey Team?

The market for hockey team ownership is growing—and with the right strategy, now could be the perfect time to make your move. Whether you’re exploring your first opportunity or ready to close a deal, partnering with the right experts is key.

Cosmos Sports & Entertainment has helped buyers and sellers navigate successful hockey team transactions across Canada and the U.S. If you’re ready to explore available opportunities or want to learn more about how to buy a hockey team, get in touch with our Franchise Sales team today.

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