Caled
St-Onge
Caled St-Onge is a Commerce student at the University of Guelph, where he majors in Sport & Event Management. Throughout his degree, Caled has gained hands-on experience in sport sales and sponsorship, most recently as a finalist in the Toronto Blue Jays x University of Guelph Sport Sales Competition, where he and his team pitched a sponsorship concept directly to Blue Jays executives.
Outside of his studies, Caled has independently developed an NBA game prediction model while applying advanced box score metrics to generate win probabilities. The project speaks to his interest in how data and analytics might inform decisions within sport. He joins Cosmos Sports & Entertainment as a Corporate Sponsorship Executive, where he will engage in the prospecting, development and management of sponsorship accounts across a range of sport and entertainment properties.
A lifelong athlete, Caled has played organized hockey since the age of 5. Near the end of his career, he served as an Assistant Captain on championship-winning teams, which speaks to his competitive mindset and team-first mentality. In his free time, Caled enjoys playing hockey, pickleball and golf. He is also a hardcore fan of the Colorado Avalanche and Liverpool FC.
Fun Facts:
FAVOURITE MOVIE: Moneyball, Pulp Fiction, Paid in Full
FAVOURITE TV SHOWS: Game of Thrones, Shoresy
FAVOURITE SPORTS/TEAMS: Hockey, Soccer, Basketball – Colorado Avalanche, Liverpool FC
FAVOURITE FOOD: Sushi, Steak, Pasta
FAVOURITE ANIMAL: Bear
FAVOURITE MUSIC: Rock, RnB, Rap
FAVOURITE ARTIST: Bush, Motley Crue, Rylo Rodriguez, Aaliyah
FAVOURITE BOOK: Shoe Dog
MY HOBBIES: Playing pickleball, golfing, playing hockey, reading