By Grayson Shular | February 13, 2026
K1 Speed St. Catharines and Cosmos Sports & Entertainment are excited to announce a marketing partnership that will elevate brand recognition and sales for the new location.
Cosmos Sports & Entertainment will work closely with K1 Speed St. Catharines to enhance marketing strategies, engagement, community relations, and local awareness for the newly opened facility.
“We are excited to partner with Cosmos Sports & Entertainment to elevate our marketing efforts and expand our reach within the community,” said Sunil Mehan, President of K1 Speed St. Catharines. “This collaboration will allow us to connect with more families, youth, and motorsport enthusiasts while driving increased registration and engagement. Together, we are confident this partnership will create new opportunities for growth and deliver an enhanced experience for our customers.”
K1 Speed St. Catharines is a 60,000 square feet world-class entertainment venue
located in the Niagara Region, offering tailored group events, private parties, league races and “Arrive and Drive” packages to fans looking for high-action thrills. K1 Speed St. Catharines also features the only Bambino track in Canada, specifically designed for children aged 3 to 7, which provides a unique racing experience for the whole family.
Cosmos Sports & Entertainment has a strong reputation for successful collaborations across North America. Cosmos specializes in assisting organizations with marketing plans, ticket sales and sponsorships that accelerate growth and enhance the fan experience.
“It’s a privilege for Cosmos to work with the K1 Speed St. Catharines team which has a state of the art facility. We are excited to spread the word of this superior entertainment destination” – Cary Caplan President of Cosmos Sports & Entertainment
This partnership will amplify the K1 Speed St. Catharines brand using modern marketing strategies so that these unique racing experiences can be delivered to a new audience of drivers.
K1 Speed St. Catharines is offering a state-of-the-art facility featuring high-performance electric karts and a professionally designed track, ensuring a premium experience for both competitive events and casual visits. Learn more here.
Cosmos Sports & Entertainment is a full-service sports marketing agency specializing in sponsorship sales, ticketing, branding, and fan engagement. With over 20 years of experience, Cosmos helps professional teams, leagues, and events maximize their potential and strengthen connections with fans.
Our team of experts are ready to help you with your Sports & Entertainment needs
